Art - Goût - Beauté, Feuillets de l' élégance féminine, Juin 1929, No. 106, 9e Année, p.21

Printed in 1929, J. Dory’s fashion plate, “Art - Goût - Beauté,” captures the zeitgeist of an era defined by shifting gender roles and the burgeoning influence of consumer culture. This print reflects the changing ideals of feminine beauty and leisure. The described garments, intended for seaside and sunny days, signal a departure from more restrictive fashions, aligning with women's increasing participation in sports and outdoor activities. Here, fashion serves as a stage for modern femininity. Note the casualness and ease of the garments - sartorial symbols of women's newfound freedoms. The text emphasizes originality and elegance. The author, Lucie Neumeyer, explores the art of accessorizing, particularly the placement of flowers, highlighting a playful and decorative aspect of fashion. The focus on how to wear and style clothing moves fashion away from mere utility toward the realm of personal expression. Ultimately, this image encapsulates the aspirations and aesthetics of a generation embracing modernity, individuality, and the evolving landscape of women's identities.