Nuyens’s Menthe 1922

Leonetto Cappiello's 1922 poster for Nuyens's Menthe is a striking example of Art Deco commercial art. The poster features a woman in a vibrant red dress, holding a bottle of the mint-flavored liqueur, embodying the product's alluring qualities. Cappiello's bold lines and vibrant colors are characteristic of his style, which influenced graphic design for years to come. The image's dynamic composition and strong visual impact make it memorable, while the inclusion of the brand's name and tagline emphasizes its role in promoting the product. This artwork showcases the power of advertising to capture the spirit of the times and create lasting impressions.