Théâtrophone by Jules Chéret

Théâtrophone 1896

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lithograph, poster

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art-nouveau

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lithograph

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caricature

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caricature

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figuration

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poster

Copyright: Public Domain: Artvee

Jules Chéret created this poster to advertise the "Théâtrophone," a late 19th-century service allowing subscribers to listen to live opera and theater performances via telephone lines. Here, a woman in a flamboyant yellow dress and oversized hat is depicted using the innovative device; in the background, a man in a suit and other theater goers are visible. During this time, the opera was considered a significant social event, particularly for the upper classes. The Théâtrophone granted those who couldn't attend in person access, thereby democratizing the experience. Despite this illusion of inclusivity, the service still catered to those who could afford the technology, reinforcing existing class divisions. This image thus presents a moment of technological optimism tinged with the realities of social stratification. As you consider this artwork, reflect on how technology continues to shape our access to cultural experiences, and how these innovations simultaneously unite and divide us.

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