Ontwerpen voor een logo voor Uitgeversmaatschappij De Hooge Brug c. 1925

This is a sheet of sketches for a logo design by Carel Adolph Lion Cachet, created around 1925. These sketches are for a logo for the publishing house De Hooge Brug. Cachet designed various logos for the publishing house, including a stylized bridge for a logo, and this is a preliminary sketch for a possible logo. It is currently housed in the Rijksmuseum. The sketch shows a variety of potential designs and includes notes about the size of the logo and the size of the letters in the logo. The sketch is done in pencil on graph paper and shows the design process of a logo. This piece is an example of the artistic process involved in graphic design and is a unique glimpse into the development of a logo for a publishing house.