Guzman Blanco, President of Venezuela, from the Rulers, Flags, and Coats of Arms series (N126-1) issued by W. Duke, Sons & Co. 1888

This lithograph of Guzmán Blanco, President of Venezuela, was created around 1887 by W. Duke, Sons & Co. as part of a series of collectible cards included in tobacco products. The card presents a portrait of Blanco, flanked by the Venezuelan coat of arms and flag. Issued during Blanco's rule, the card reflects the regime’s self-image and its projection of national identity. Yet, this image also participates in a long history of commercial exploitation, where the likenesses of political figures were used to sell commodities, intertwining power with consumer culture. The series also speaks to the global reach of American tobacco companies and their role in shaping perceptions of foreign leaders and nations. Consider how the act of collecting and trading these cards fostered a sense of connection to distant lands and leaders. What does it mean to hold an image of a political figure in your hand, alongside a product promising "Honest Long Cut"? It prompts us to consider how identity, power, and commerce were intricately linked in the late 19th century.