G. Pacheto, President of Bolivia, from the Rulers, Flags, and Coats of Arms series (N126-1) issued by W. Duke, Sons & Co. 1888

This 1888 lithograph by W. Duke, Sons & Co. is from the “Rulers, Flags, and Coats of Arms” series of trading cards. It depicts Gregorio Pacheco, President of Bolivia from 1884 to 1888. The card design features a portrait of Pacheco between the national coat of arms and flag of Bolivia. This type of card was popular in the late 19th century as a way to distribute information and advertising, particularly for tobacco products. The “Honest Long Cut” label indicates this card was likely used to promote a brand of cigarettes. Today, the card is a historical document that provides insight into the design and production of trading cards in the late 19th century.