From the Actors and Actresses series (N45, Type 5) for Virginia Brights Cigarettes by Allen & Ginter

From the Actors and Actresses series (N45, Type 5) for Virginia Brights Cigarettes 1885 - 1891

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drawing, print, photography

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portrait

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drawing

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print

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photography

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genre-painting

Dimensions Sheet: 2 3/4 x 1 3/8 in. (7 x 3.5 cm)

Curator: Let's have a look together at this rather charming artifact: a trade card dating from 1885-1891, part of the "Actors and Actresses" series, created by Allen & Ginter for Virginia Brights Cigarettes. Editor: The sepia tone gives it an aura of faded glamour. She seems poised, yet there’s a certain… melancholic reserve about her expression. Almost like a carefully constructed public face. Curator: Trade cards like these, tucked into cigarette packs, were miniature works of art. This one, I'd venture, highlights how photography became deeply entwined with commerce and celebrity culture in the late 19th century. It suggests that smoking can be glamorous. Editor: Exactly. It's fascinating how it uses portraiture, then generally reserved for the elite, to elevate something as mundane as smoking. Pearls, feathers—each detail meticulously placed to craft an aspirational image. Think of the power of a tiny card meant to last only a few minutes transforming an ordinary item into a portal of desire and belonging! Curator: But that pearl necklace does seem out of place to me, in an advertisement for something so disposable. I wonder if she got to keep it... Editor: Perhaps the pearl is a clue... in symbolic language the pearl could represents something pure or hidden within. By contrasting something lasting like pearl, against a disposable cigaratte pack, it creates an interesting contrast. It is meant to last only until you get to the smoke, but in essence will last in people memory! Curator: Nicely analyzed! The layering of meanings in everyday objects never ceases to amaze. Editor: Indeed! What's more curious to me is the use of portraits from an era increasingly obsessed with the photographic representation of reality—how does the picture change or affirm notions of self, of status, of art, or authenticity in the 1890's! Curator: It is truly a complex piece—at once advertising trinket and miniature window into a gilded age. Editor: Leaving one to consider... how many of these tiny paper ambassadors are yet to surface?

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