Promotional Poster for Mosselprom 1920

This 1920 poster by Alexander Rodchenko is a prime example of Constructivist art. It promotes the sale of cheap bread from Mosselprom, a Russian food company. The bold, geometric shapes and sans serif font, along with the clear call to action, are characteristic of the style. The poster uses a dynamic diagonal layout, with the word "cheap" in bold red, to immediately grab the attention of the viewer. The image of the bread, set against a background of blue and red stripes, adds a sense of accessibility to the poster, further highlighting the message of affordability.