Tekstblad behorende bij de serie Gemalinnen en moeders der stadhouderen 1750
print, paper, typography, engraving
aged paper
baroque
typeface
paper
paragraph style
typography
stylized text
thick font
white font
handwritten font
classical type
engraving
historical font
columned text
This is a printed text sheet, produced in Amsterdam by Jacobus Haffman and Pieter Meyer, sometime around the mid-18th century. It serves as an advertisement for a series of prints depicting the wives and mothers of the Dutch Stadtholders. This text provides insight into the commercial art world of the Dutch Republic. The publishers are marketing their prints to "art connoisseurs" and "lovers of Fatherland affairs," appealing to both artistic taste and national pride. It suggests a growing market for portraits of historical figures, particularly those associated with the ruling class. The mention of "approval from their Royal Highnesses" also highlights the importance of patronage and endorsement in the art world. Historians can use documents like this, alongside prints and paintings, to reconstruct the complex networks of artists, publishers, patrons, and consumers that shaped artistic production in the Dutch Republic. Examining the pricing and distribution of such prints can further illuminate the social and economic dynamics of the art market.
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