Dimensions: Sheet: 2 3/4 x 1 1/2 in. (7 x 3.8 cm)
Copyright: Public Domain
This is Norway, 10 Kronors, from the series Coins of All Nations (N72, variation 1) for Duke brand cigarettes, produced by W. Duke, Sons & Co. between 1870 and 1920. These cards were inserted in cigarette packs as collectibles, reflecting a globalizing world seen through the lens of American commercial interests. This card reduces Norway to a caricature, a trope that reveals more about the company's perspective than about Norwegian identity itself. Note the figure, laden with what appears to be a fisherman's catch, pipe jutting from his mouth, juxtaposed with the coin, a symbol of national value. The series presents a world neatly organized by currency, yet it's impossible to ignore the power dynamics at play. What does it mean to flatten cultural identity into a collectible commodity? Whose stories are amplified, and whose are silenced in this exchange? Consider this card as a relic of a bygone era, one that invites us to reflect on the complex relationship between commerce, representation, and cultural identity.
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