The Fashionable Mamma by James Gillray

The Fashionable Mamma 13 - 1796

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Dimensions 13 3/4 x 9 3/4 in. (34.93 x 24.77 cm) (plate)

Editor: So, this is James Gillray's "The Fashionable Mamma," a hand-colored etching from around 1796. What strikes me is the obvious satire – the mother's ridiculous hat juxtaposed with the actual scene of "Maternal Life" depicted in the background. What is Gillray trying to convey about the public's perception of motherhood? Curator: Exactly! Gillray’s caricatures were powerful social commentaries, critiquing the elite. Consider the period - the late 18th century saw shifting views on women’s roles, particularly within the aristocracy. Do you think this print celebrates or mocks these changes? Editor: I think it mocks them, particularly the emphasis on "fashionable" appearances over genuine maternal care. It feels like Gillray is accusing these mothers of performing motherhood for social approval, as if it is just another thing that is "in fashion." Curator: Precisely. Look at the composition; the exaggerated height and flamboyant colours draw our eyes to the mother. Then we look at the framing – the painting of a traditionally Madonna-like mother behind her is obviously meant to be a strong contrast to this so called "fashionable" one. Does that make you think about the broader politics of image-making during that period? Editor: Definitely! It shows how visual culture could reinforce or challenge societal norms. So Gillray used the popularity of prints to deliver a pointed political message on motherhood and class? Curator: Yes, this image speaks volumes about the pressures women faced and the judgment they endured in the public eye. A print like this, sold widely, shaped and solidified these public perceptions of motherhood and femininity. It’s a fascinating example of how art intersects with social and political discourse. Editor: I see, that is so clever of him! Now I get how social and political views shape how artwork is understood! Curator: Absolutely. Context is key. We are simply reflecting on a different facet of what this print embodies, adding complexity to our understanding.

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