Malaga Grapes, from the Fruits series (N12) for Allen & Ginter Cigarettes Brands by Allen & Ginter

Malaga Grapes, from the Fruits series (N12) for Allen & Ginter Cigarettes Brands 1891

0:00
0:00

print

# 

print

# 

caricature

# 

coloured pencil

# 

watercolour illustration

Dimensions: Sheet: 2 3/4 x 1 1/2 in. (7 x 3.8 cm)

Copyright: Public Domain

Editor: So, here we have "Malaga Grapes," a print from 1891 created by Allen & Ginter as part of their Fruits series for cigarette brands. It depicts a young girl holding a bunch of green grapes over her head. It's charming but something about the girl’s expression feels a little… unsettling to me. How do you interpret this work? Curator: It's unsettling precisely because it is embedded within the complex machinery of late 19th-century capitalism and social values. Consider its origin: a cigarette card. This was a marketing strategy explicitly aimed at attracting consumers, normalizing tobacco use. And the child…she's positioned as an alluring object herself, linking innocence with a product that we now recognize as harmful. The composition, the Japonisme influence, everything is carefully designed to entice. How do you think that marketing objective affects our reading of the child? Editor: I hadn’t thought about it that way. It does change things, knowing the image was meant to manipulate the viewer. There’s a dissonance now – between the surface-level sweetness and the underlying intent. Curator: Precisely! And consider how such imagery often perpetuated certain ideals of beauty, gender, and even race. Who gets represented in these idealized ways, and who is left out? The "innocence" projected onto this girl also serves a particular narrative. How do you see that connection playing out? Editor: I guess I see now it isn’t just a cute image. It’s a product of its time, reinforcing some problematic ideas about children and consumerism, beauty and value. It really changes the way I see it. Curator: Absolutely. It’s about peeling back the layers and asking whose stories are being told and for what purposes. Now, that is something to think about.

Show more

Comments

No comments

Be the first to comment and join the conversation on the ultimate creative platform.