Dimensions: sheet: 2 11/16 x 1 3/8 in. (6.9 x 3.5 cm)
Copyright: Public Domain
Editor: So, here we have "Madden, Pitcher, Boston" from the Old Judge series, created around 1887 by Goodwin & Company. It's an albumen print. It's interesting how a baseball card can be in a museum! It feels almost like a sepia-toned window into another era. What stands out to you most in this piece? Curator: What fascinates me is the image’s context as both a commercial object, designed to sell cigarettes, and as an early form of celebrity endorsement, capturing the nascent cultural phenomenon of baseball. Notice the subtle power dynamics at play: Madden is both an individual and a representative of “Boston,” a brand. What does that signify to you about image making and representation at this time? Editor: It's interesting how this simple image blends advertising and portraiture so seamlessly. It makes me wonder, what were the cultural ideals it was promoting, or reflecting back at its audience? Curator: Indeed! The image promotes ideals of athleticism, youth, and the burgeoning cult of celebrity. But I’d also consider its latent values. The photograph is staged and posed; Madden is not caught in action, so consider the symbolism of control and composure here. Is there a kind of ideal masculinity being constructed? What do the cigarette ads paired with it suggest? Editor: I hadn’t considered that, the composed nature adding to the symbolic weight. Curator: Ultimately, the card provides us insight into late 19th century commercial culture, how it reflected its heroes and ideals back at the world. It layers many layers of symbol! Editor: It definitely shifts my perspective to think of the baseball card not just as a snapshot, but a crafted representation, deeply entwined with its historical context and the messages it subtly conveys.
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