-Petipoint- iron c. 1941
cliffordbrooksstevens
minneapolisinstituteofart
photography
photography
modernism
"Petipoint- iron" is a chrome-plated iron designed by Clifford Brooks Stevens, a leading industrial designer in the mid-20th century. Created in 1941, the iron’s streamlined form, rounded edges, and sleek handle reflect the principles of Art Deco, a style that emphasized elegance and technological advancement. The chrome finish, a hallmark of Art Deco, adds a touch of luxury and glamour to this everyday household item. Today, "Petipoint- iron" is an example of how industrial design can elevate the aesthetics of common objects.
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One could argue that Stevens’ Petipoint was the racecar of the ironing world at the time, with its streamlined wings on either side. They actually facilitated air-cooling, keeping the user’s hand and the thermostat area cool. The upswept back portion of the iron is the “petit point” for detailing ruffles and pleats. Knapp-Monarch advertised that its Flatwork Ironer, specially designed for flat linens like sheets and tablecloths, would “cut flatwork ironing time by ⅓.” Its round shape allowed it to move in any direction and it had versatile settings for linen, cotton, wool, silk, and artificial silk.The irony (pun intended) here is that although these appliances performed very well, they often increased the amount of in-home ironing done by housewives, who earlier would have sent linens out for pressing.
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