Wishing You a Happy New Year, from the New Years 1890 series (N227) issued by Kinney Bros. 1889 - 1890

"Wishing You a Happy New Year" is a trade card from the "New Years 1890 series" (N227) issued by Kinney Bros. Tobacco Company in 1889-1890. The card depicts an angel, representing the new year, guiding a small child into the future. This card exemplifies the use of trade cards as promotional materials in the late 19th century, employing sentimental imagery to connect with consumers and promote Kinney Brothers' tobacco products. The card, now housed at the Metropolitan Museum of Art, provides a glimpse into the marketing strategies of the period and the evolving role of trade cards in advertising.