Pamflet 1914 - 1918

This little printed poster—it’s called a Pamflet—was made in the Netherlands. Imagine the person who designed this! Look at those words – "WEES ZUINIG OP BROOD." It's like they're shouting. I wonder if the maker chose this typeface or if that was just what was available. What did it feel like to set all of this type by hand, knowing the message was so urgent? The paper is probably cheap, almost like newsprint. See how it’s aged, gone a bit yellow? Someone handled this, pinned it up somewhere maybe, trying to convince people to be careful with their bread during a time of shortages, like during World War I. I bet it made a tiny difference, this little cry for conservation. It’s a piece of history, but it’s also about now. How we use and share what we have. Someone made this, put it out there, and here we are looking at it all these years later. It's a connection, a simple act of communication across time.