Poster for Exhibition of Artistic Posters of Wilhelm Söborg c. 1895

This poster, created by Danish artist Paul Fischer around 1895, advertises the services of Wilhelm Söborg's poster company. The poster depicts a man seated in a cafe, reading a newspaper with the company's name prominently displayed, highlighting Söborg's artistic approach to advertising. The graphic design, utilizing bold colors and simple forms, reflects the Art Nouveau style prevalent at the time. Fischer's poster is an example of commercial art from the late 19th century and showcases the evolving role of graphic design in promoting businesses.