Untitled (We don't need another hero) 1986

Barbara Kruger made "Untitled (We don't need another hero)" using photomontage and screen printing. These are techniques of mechanical reproduction, well-suited to her practice. She uses them to create striking works of art that combine images and text. In this artwork, Kruger's choice of materials and processes is crucial to its meaning. By appropriating and manipulating existing images, she challenges traditional notions of authorship and originality. The black and white imagery, combined with the bold red text, creates a visually arresting effect, drawing the viewer in and prompting reflection. The use of mass media techniques also speaks to broader issues of labor, politics, and consumption. Kruger's work critiques the ways in which images and messages are produced and disseminated in contemporary society. In doing so, she challenges us to question the power structures that shape our perceptions and beliefs. Ultimately, Kruger’s conceptual practice asks us to consider the social and cultural significance embedded within it.