General, Servia, from the Military Series (N224) issued by Kinney Tobacco Company to promote Sweet Caporal Cigarettes 1888

This 1888 chromolithograph, "General, Servia" is part of a series of trading cards produced by Kinney Brothers Tobacco Company to promote Sweet Caporal cigarettes. Depicting a general in full uniform, the card uses bright colors and detailed illustrations to highlight the military themes that were popular in the late 19th century. The card is an example of the use of advertising and commercial imagery as a means of promoting a product and engaging with a target audience. The image of a military figure in a formal setting was an appeal for men of the era. This card is now part of the Metropolitan Museum of Art's collection.