American Snake Bird, from the Game Birds series (N13) for Allen & Ginter Cigarettes Brands 1889
drawing, coloured-pencil, print
drawing
art-nouveau
coloured-pencil
bird
figuration
coloured pencil
naive art
art nouveau
Dimensions Sheet: 1 1/2 x 2 3/4 in. (3.8 x 7 cm)
Curator: The piece before us is "American Snake Bird" from the Game Birds series. Allen & Ginter produced this chromolithograph in 1889 as part of their N13 set for cigarette brands. It now resides in the collection of the Metropolitan Museum of Art. Editor: Striking! My immediate response focuses on its stylistic hybridity; it possesses a compelling visual tension. The bird is meticulously rendered while it simultaneously nestles in a decidedly Art Nouveau frame. Curator: Precisely. We see an application of design conventions meant to elevate mass-produced commercial ephemera. Consider how the sinuous lines of the Art Nouveau ornamentation contrast with the straightforward depiction of the bird itself. Editor: The very choice of subject—a bird identified regionally—contributes to its reading. It’s a nod to a specific American landscape packaged for broad consumption during a period of national consolidation. Curator: These cards were hugely popular. Allen & Ginter were masters of promotion. The distribution of visually attractive collectibles, tucked into cigarette packs, transformed the everyday act of smoking into a pursuit of curated sets. Editor: And let’s not ignore the implicit value judgment being marketed here. The card constructs a sense of prestige and luxury around a product whose health effects were… under-scrutinized. The grace of the bird serves as a captivating yet misleading advertisement. Curator: Furthermore, the color palette contributes to a specific reading. The interplay of golds, greens, and muted blues within the design invokes feelings of harmony and perhaps even idyllic views of nature. Editor: While such artistry has its aesthetic merits, we shouldn't detach it from the context of commodification. We are examining a piece of marketing machinery that shaped perceptions and desires through calculated visual means. Curator: A delicate synthesis, then—between the organic allure of the natural world and the inorganic motives of the tobacco industry. Editor: Agreed. A fine point which encapsulates the dynamic tensions embodied in "American Snake Bird."
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