St. Louis, from the City Flags series (N6) for Allen & Ginter Cigarettes Brands 1887

This small chromolithograph of St. Louis was created by Allen and Ginter for their cigarette brand. These cards were collected and traded, offering glimpses into American cities. The flag of St. Louis sits above a bridge teeming with people, representing the city's identity and bustling commerce. However, this imagery is complicated when considered alongside the realities of the era. These cards were produced during a time of westward expansion, industrial growth, and increasing racial segregation. While the card may evoke pride and progress, it is important to remember the exclusionary practices of the time. The commercial nature of these cards further complicates their meaning. Cigarettes, mass-produced and marketed, became associated with social status. In this context, the romanticized image of St. Louis can be seen as a tool to sell a lifestyle, while obscuring the complexities of urban life. Consider the emotional impact of encountering such an image, especially if your experience of the city diverged sharply from this idealized vision. These cards are both historical artifacts and cultural products, inviting reflection on the promises and realities of American society.