Exhibition Poster Sketch 1898

This poster, created by Austrian artist Alfred Roller in 1898, advertises the "II Wiener Rosen Ausstellung" or the Second Viennese Rose Exhibition. The poster exemplifies the Art Nouveau style with its flowing, organic lines, particularly in the lettering and floral motifs. The image depicts a couple, with a man in a hat writing on a notepad, while a woman with a large hat looks on. The use of bold, contrasting colors and simplified forms contributes to the poster's graphic impact and would have been eye-catching to its intended audience in Vienna.