Très Parisien (...)La Mode Le Chic L'Élégance 1925, Numéro 6, 1925-6e Année by G-P. Joumard

Très Parisien (...)La Mode Le Chic L'Élégance 1925, Numéro 6, 1925-6e Année 1925

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Dimensions: height 275 mm, width 185 mm, thickness 007 mm

Copyright: Rijks Museum: Open Domain

This magazine cover, Très Parisien, was made in 1925 by G-P. Joumard, and, well, it’s just lovely. There’s a real sense of the artist experimenting here – the tree is almost comically basic, and the rendering of the woman’s dress is super flat, but look at the lettering: it has a liveliness to it. I wonder if Joumard was thinking about the posters being made at the time, by artists like Cassandre? There's the same desire to create an image that's legible at a glance. I imagine they were trying to capture a sense of what Paris *felt* like then, and I love the confidence of that. The odd mix of colours – the pinks and browns - adds to the period charm, and the whole piece really speaks to the power of creative constraint. It goes to show how we are all in conversation with each other as artists, inspiring one another's creativity.

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