From the series "Sports Girls" (C190), issued by the American Cigarette Company, Ltd., Montreal, to promote Gloria Cigarettes 1885 - 1895

This is a colorful lithograph depicting a jockey in a blue, yellow, and pink racing uniform holding a riding crop. It's one of a series of cards issued by the American Cigarette Company to promote Gloria Cigarettes in the late 19th century. This type of advertisement, known as a "trade card," was a common form of marketing in the late 19th century, especially in the tobacco industry. The card is a charming example of late-Victorian graphic design and provides a snapshot of sporting culture and the burgeoning advertising industry of the time.