Reclameontwerp voor Philips lampen 1919

This pencil sketch by Dutch artist Reijer Stolk (1896-1945), titled "Reclameontwerp voor Philips lampen", is a preliminary design for an advertisement for Philips lamps. Created in 1919, this artwork, now held in the Rijksmuseum, is a prime example of graphic design from the early 20th century. The sketch depicts a simple design using lines, geometric shapes, and the bold inscription "Philips Lampen" in uppercase letters. It is representative of the Art Deco style, common at the time, with its use of bold lines and geometric shapes.