Love by Erte

Love 

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poster

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art-deco

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landscape

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outdoor

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red accent colour

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figuration

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abstraction

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line

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poster

Copyright: Erte,Fair Use

Erté, the famous fashion and stage designer, made this stylized artwork called 'Love', which blends graphic design with a touch of fantasy. The print is striking for its flat planes of color, likely achieved through a process like serigraphy, where ink is pushed through a stenciled screen. The crisp lines and bold contrast between the black backdrop and the coral and white elements give it that signature Art Deco aesthetic. The focus on the graphic, the surface, and the print production itself is crucial here. It’s not about the illusion of depth, but rather the directness of the image. Erté was immersed in a world of mass production: fashion magazines, theatre sets, and luxury goods. He knew how to make images that popped and appealed to a broad audience. This artwork is a perfect example of how design and craft can meet, reflecting the social trends and the spirit of its time.

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