Milan, Washington, American League, from the White Border series (T206) for the American Tobacco Company by American Tobacco Company

Milan, Washington, American League, from the White Border series (T206) for the American Tobacco Company 1909 - 1911

0:00
0:00

Dimensions Sheet: 2 5/8 x 1 7/16 in. (6.7 x 3.7 cm)

Curator: Let’s consider this rather curious artifact, a baseball card featuring a player named Milan, of Washington’s American League team. It’s a lithograph, produced by the American Tobacco Company sometime between 1909 and 1911 as part of their T206 series. Editor: Okay, right off the bat, pun intended, it looks… stiff? There’s a formality here that feels so removed from the energy of the game itself. Curator: These cards, you see, were originally inserted into cigarette packs. Think of it – mass production intertwining with the cult of celebrity and consumer culture in the early 20th century. Editor: So, it’s advertising! It’s amazing how something designed to sell tobacco has ended up in The Met! Talk about an institutional journey. Curator: Absolutely! The American Tobacco Company leveraged baseball's popularity to move product. But it also unintentionally created a collectible phenomenon. Note the portrait-style composition – more akin to formal portraiture than a snapshot of athletic action. Editor: Yes! That’s what I mean about the stiffness. He's not swinging, he's not running, he's just...posing! The muted colors, the simple background...it all adds to this sense of remove. Though, I have to admit, the rosy cheeks give him this weirdly cherubic quality, almost angelic. Curator: I suspect that has to do with the printing limitations of the time. Editor: Right. So, what began as a marketing ploy evolved into a historical document, a reflection of its era, a work of art—depending on who you ask! Curator: Precisely! And it reminds us how social and economic forces have always shaped the art we see, value, and preserve. The layering here—from baseball to tobacco to collecting—all reflected in one card, fascinating. Editor: Totally! I came in thinking "baseball card, whatever," but now I’m seeing this tiny rectangle as a little window into a whole world.

Show more

Comments

No comments

Be the first to comment and join the conversation on the ultimate creative platform.