Untitled (This Poster is the Story of Change … ) 1973

Carlos Almaraz created this poster, whose title begins "This Poster is the Story of Change..." in Los Angeles in 1973. It's a bold visual statement linking personal transformation with broader political shifts. Almaraz presents a mosaic of images, a visual code reflecting Chicano muralism, which flourished in 1970s Los Angeles. This poster embodies that movement's spirit, intertwining personal narratives with calls for social justice and challenging established institutions. The imagery, ranging from faces and symbols to statements in English and Spanish, suggests a culture in flux. Almaraz directly comments on the social structures of his time, aligning himself with progressive ideals. To understand this poster better, investigate the social and political context of the Chicano movement in Los Angeles. Research into community activism, public art programs, and local political debates could illuminate the poster's meaning, revealing the artist's vision for a society remade through collective action.