Dimensions: height 86 mm, width 176 mm
Copyright: Rijks Museum: Open Domain
Editor: So, here we have "Warenhuis het Rote Schloss op de Schloßplatz, Berlijn," taken by Johann Friedrich Stiehm between 1868 and 1870. It’s a fascinating photograph; the age of the print gives it this somber feel, and the building seems so imposing. What stands out to you about this piece? Curator: What strikes me is the image of the 'Rote Schloss' - 'Red Castle' - as a symbol of burgeoning consumer culture set against the backdrop of a rapidly changing Berlin. Think about it: the late 19th century was a period of immense industrial expansion and social upheaval. This department store isn’t just a place to buy things; it's a manifestation of shifting class structures, new forms of labor, and the very public performance of identity. Editor: So, you're saying it represents more than just commerce? Curator: Exactly. How might the architecture itself – the grand scale, the display windows – reflect the power dynamics at play? Who was invited into this space, and who was excluded? Consider also how this image, presented as a stereoscopic view, was consumed. It's early mass media, shaping perceptions of modernity. Editor: That’s really interesting. I hadn't considered how the photograph itself played a role in shaping societal views. The commercialisation of… everything! Curator: Precisely. It’s not just about the building; it’s about the social and economic forces that gave rise to it, and how those forces shaped – and continue to shape – our world. Editor: I see the photo with totally fresh eyes, thanks!
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