Art - Goût - Beauté, Feuillets de l' élégance féminine, Juin 1932, No. 142, 12e Année, p. 20 1932
drawing, mixed-media, print
art-deco
drawing
mixed-media
Dimensions: height 315 mm, width 240 mm
Copyright: Rijks Museum: Open Domain
Printed in 1932, H. Rouit's fashion plate, made as a print, presents an array of women's boleros and jackets. The composition is divided diagonally, one side featuring boleros against a gray backdrop, the other, jackets against a pale pink. The artist’s use of line is economical yet descriptive. Flat planes of color and minimal shading define the garments, emphasizing their shapes and structures. The subtle palette of pink, gray, and white speaks to an aesthetic restraint characteristic of the era. The arrangement of the boleros and jackets mimics a structured inventory. The clean lines and geometric forms reflect a modernist sensibility. The formal structure suggests a semiotic system, where each design functions as a signifier within the broader language of fashion. This visual catalog reflects a shift in cultural values towards streamlined aesthetics. Ultimately, the design functions as a coded representation of contemporary trends, reflecting a broader dialogue between art, commerce, and the construction of feminine identity.
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