Kroonluchter before 1900

This photogravure depicts a chandelier by Wallage & Gilbett. During the late 19th and early 20th centuries, photogravure became a popular method for reproducing images, especially for commercial purposes. Photogravure is a printing process that uses a photographic image to etch a design onto a metal plate, which is then used to print high-quality reproductions. The Arts and Crafts movement, which emerged in Britain, advocated for traditional craftsmanship and the integration of art into everyday life. During this time, industries in Birmingham began to utilize new printing methods to increase the distribution of their goods, to advertise new products, and promote trade. Photogravure and other printing methods were crucial in shaping consumer culture and promoting the values of movements like Arts and Crafts. By studying this image, and understanding the conditions of its making, we can learn much about British industry, commerce, and aesthetic values in this period.