Maud Wentworth, from the Actors and Actresses series (N45, Type 1) for Virginia Brights Cigarettes by Allen & Ginter

Maud Wentworth, from the Actors and Actresses series (N45, Type 1) for Virginia Brights Cigarettes 1885 - 1891

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drawing, print, photography

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portrait

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drawing

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print

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photography

Dimensions Sheet: 2 3/4 x 1 3/8 in. (7 x 3.5 cm)

Editor: Here we have a portrait of Maud Wentworth, dating from around 1885-1891. It's a small print, part of the "Actors and Actresses" series for Virginia Brights Cigarettes. It has an air of glamour about it, doesn’t it? How do you read this piece, especially considering its origins? Curator: It's fascinating how something seemingly trivial, like a cigarette card, can reveal so much about societal values. The series highlights the increasing commodification of femininity and celebrity during this era, linking it to the burgeoning tobacco industry. Editor: Commodification of femininity? Curator: Exactly! Maud Wentworth's image is used to sell cigarettes. Her beauty and status are directly tied to a product, reducing her to a symbol. The "Virginia Brights Cigarettes" subtly link her to ideals of Southern womanhood and, considering the time period, echoes of the Confederacy linger in these associations. Who gets represented, and how, is always a political act. Editor: So, the cigarette card becomes a miniature stage for exploring those ideas? Curator: Precisely. It prompts us to consider representation and the marketing strategies employed to target consumers through carefully constructed ideals. This small card isn’t just a portrait, it’s a social artifact. The choice of actors and actresses speaks volumes about societal hierarchies and the power of image construction. What does it make you think about when considering representation in today's media landscape? Editor: I suppose it shows how little some things have changed. I will definitely be considering representation from that point of view from now on. Curator: Indeed. Analyzing these historical artifacts allows us a greater critical perspective when assessing today's world.

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