Ontwerp voor een logo voor boekhandel Scheltema en Holkema te Amsterdam 1876 - 1924

This design, created by Gerrit Willem Dijsselhof for the Amsterdam bookstore Scheltema and Holkema, is a striking example of graphic design from the late 19th and early 20th centuries. The circular design features the bookstore's name in a stylized font, emphasizing the importance of lettering in the Art Nouveau movement. The two initials "S" and "H" at the center, rendered in bold and geometric forms, further contribute to the graphic impact of the logo. The design, executed with black ink on paper, reflects the artist's exploration of typography and its role in creating visual identity.