Number 18, Inseparable Couples, from the Tricks with Cards series (N138) issued by W. Duke, Sons & Co. to promote Honest Long Cut Tobacco 1887
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themetropolitanmuseumofart
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"Number 18, Inseparable Couples" from the "Tricks with Cards" series is a trade card issued by W. Duke, Sons & Co. in 1887 to promote their Honest Long Cut Tobacco. This card depicts a magic trick with playing cards in which the performer guesses the card selected by an audience member. The card's design showcases the steps of the trick and encourages viewers to learn more about the brand through the "explanation" found on the back of card No. 8. This trade card, now in the collection of the Metropolitan Museum of Art, is an example of how companies utilized creative advertising techniques, particularly magic tricks, to promote their products during the late 19th century.
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