Belle Martin, from the Actresses series (N245) issued by Kinney Brothers to promote Sweet Caporal Cigarettes 1890

This is a promotional image of Belle Martin, from the Actresses series, issued by Kinney Brothers to promote Sweet Caporal Cigarettes. These cards, popular in the late 19th century, existed in a complex social and economic landscape. Tobacco companies were booming, and the burgeoning entertainment industry was creating celebrities. Images of actresses, like this one of Belle Martin, became valuable commodities, distributed to encourage brand loyalty. The cards offer a glimpse into the construction of fame and the commercialization of beauty at the time. Made in the United States, this card reflects the social values of the Gilded Age. The pose, the dress, and the idealized representation of Belle Martin speak to the cultural norms and expectations placed upon women at the time. Understanding such an image requires considering the history of advertising, the rise of celebrity culture, and the social role of women. Researching the Kinney Brothers Tobacco Company and the career of Belle Martin can shed light on the deeper meanings embedded within this seemingly simple image.